How it works
How your website becomes a real-people video ad
Five phases, about ten minutes, no camera. Here is exactly what happens, including the parts most tools skip.
- 01
We read your website
We open your homepage and a few key pages (products, pricing, about) and build a brand profile: what you sell, who buys it, your tone, your real offers and the claims your site actually makes. You can edit every word before anything is written.
- Products, prices and offers pulled from the page
- Tone and energy from a fixed vocabulary
- Where your customer is when the product matters (car, kitchen, desk, shop…)
- 02
We cast your presenter
Every presenter in the cast is scored against your profile on tone, industry, audience and setting. The best match is suggested first. You can pick anyone, or build your own presenter from one photo with a designed voice to match.
- Locked face and wardrobe across every take
- A locked voice, checked so it never sounds like a phone call
- Your own presenter is only used in your ads
- 03
We write nine stories
Each story starts from one moment your buyer recognises, not from a template. Hooks come from a library of proven patterns, never repeated in a batch. Pacing is held between 3.0 and 3.2 words per second, and every on-camera line is short enough to film in one take.
- Hook in the first line, product named once near the end
- Lines written for the ear: every 'it' has its noun
- No invented stats, prices or testimonials
- 04
We film it
The voice is recorded first and checked against the script. Each on-camera line becomes a take of eight seconds or less, lip-synced to that voice in a real-looking setting. Every take is transcribed; if a word drifts, it is re-shot once with the exact line.
- Pauses become jump cuts, every other cut punches in
- Captions follow the words, two to four at a time
- Short cards between takes so it never feels static
- 05
We check it and hand it over
The finished file is transcribed again and compared with the script word for word, and the voice is measured so it sounds full, not thin. Then it lands in your studio as a 1080 × 1920 MP4 with a poster frame, ready to download and post.
- Loudness set for social (−14 LUFS)
- You pay the real cost: change is given back
- Email when it's ready
The cast
Meet the presenters
Invented people, everyday faces. Each one has a locked look and a locked voice.
Jess
Candle-shop owner energy
Dev
Solo founder, no budget
Tomás
Taco-truck owner, talks with his hands
Marcus
Media buyer who has seen every trick
Maya
DTC skincare founder
Rosa
Neighborhood bakery owner
Ground rules
What we never do
- Stock footage
- Invented statistics, prices or customer quotes
- A presenter claiming the ad was made with Scrolling
- Text generated inside the video: captions are added in post, so they're always spelled right
- Using anyone's likeness without consent
Your first ad is about ten minutes away.
Paste your link, meet your presenter, pick a story. Download a finished vertical ad.
$79/mo · cancel anytime